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Worsham
Racing, Checker-Schuck's-Kragen announce
sponsorship extension

Del
Worsham
Photo Copyright ©
NHRA
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Worsham
Racing and CSK Auto, Inc. today announced a
multi-year extension of their current
sponsorship agreement, which will keep the
popular Checker-Schuck's-Kragen/Worsham Racing
primary sponsorship in place beyond the 2002
season. Terms of the agreement were not
disclosed.
CSK
Auto has been the primary sponsor for Del
Worsham's team since the 1997 season, and has
backed the two-car Worsham program since its
inception prior to the 2000 campaign. 2003 will
mark the seventh year of the partnership between
the auto parts retailer and the Worsham family,
as well as the fourth year CSK will support two
complete Funny Car teams owned and operated
under the Worsham Racing banner.
"As
everyone knows, we started small with the
Worshams back in 1997," said CSK President
Martin Fraser. "We all learned to walk
before we tried to run, and we've developed this
marketing partnership over the intervening
years. Our vision was to eventually have a
championship caliber team, and without a doubt
that's what we have now. We are extremely happy
to extend our relationship with the Worshams
well into the future, and we're as excited as we
can be about where this program is headed."
Worsham,
who is currently fourth in NHRA POWERade points
within the Funny Car class, feels the team's
potential is still yet to be fully realized.
"Our
relationship with Checker-Schuck's-Kragen Auto
Parts has been a model sponsorship,"
Worsham said. "Now, the people on our team,
and every member of the Checker-Schuck's-Kragen
family, are finally to the point of being
rewarded for the many years of hard work and
commitment it took to get us where we are. We
have one of the most loyal and most dedicated
sponsors in the sport, and we're thrilled to
accept this multi-year extension. The best is
yet to come, and all of us have our eyes focused
on the ultimate goal: Winning the NHRA POWERade
Funny Car championship.
"With
this new agreement in place, we can continue to
commit every asset we have toward that
goal," Worsham continued. "This new
extension provides more support for our team,
and we plan to utilize it wisely, as we always
have. We aim to continue the development of our
program, and to remain a major piece of the CSK
Auto marketing strategy well into the
future."
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