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Worsham Racing, Checker-Schuck's-Kragen announce sponsorship extension

Del Worsham
Photo Copyright © NHRA

Worsham Racing and CSK Auto, Inc. today announced a multi-year extension of their current sponsorship agreement, which will keep the popular Checker-Schuck's-Kragen/Worsham Racing primary sponsorship in place beyond the 2002 season. Terms of the agreement were not disclosed.

CSK Auto has been the primary sponsor for Del Worsham's team since the 1997 season, and has backed the two-car Worsham program since its inception prior to the 2000 campaign. 2003 will mark the seventh year of the partnership between the auto parts retailer and the Worsham family, as well as the fourth year CSK will support two complete Funny Car teams owned and operated under the Worsham Racing banner.

"As everyone knows, we started small with the Worshams back in 1997," said CSK President Martin Fraser. "We all learned to walk before we tried to run, and we've developed this marketing partnership over the intervening years. Our vision was to eventually have a championship caliber team, and without a doubt that's what we have now. We are extremely happy to extend our relationship with the Worshams well into the future, and we're as excited as we can be about where this program is headed."

Worsham, who is currently fourth in NHRA POWERade points within the Funny Car class, feels the team's potential is still yet to be fully realized.

"Our relationship with Checker-Schuck's-Kragen Auto Parts has been a model sponsorship," Worsham said. "Now, the people on our team, and every member of the Checker-Schuck's-Kragen family, are finally to the point of being rewarded for the many years of hard work and commitment it took to get us where we are. We have one of the most loyal and most dedicated sponsors in the sport, and we're thrilled to accept this multi-year extension. The best is yet to come, and all of us have our eyes focused on the ultimate goal: Winning the NHRA POWERade Funny Car championship.

"With this new agreement in place, we can continue to commit every asset we have toward that goal," Worsham continued. "This new extension provides more support for our team, and we plan to utilize it wisely, as we always have. We aim to continue the development of our program, and to remain a major piece of the CSK Auto marketing strategy well into the future."

 

-NHRA-


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